Practically since the inception of search engines, a pages ranking was determined buy how close the topic of a page matched the search term used, ie: Relevancy. Through the years this system worked fine and made the most sense. Today, the search engines are in an ever growing struggle to provide more relevant and quality [...]

Something I’ve noticed in dealing on both the client and agency side of this business; The interactive industry touts “measurability”, “scability” and “results” so often that there is inevitable misunderstanding that occurs when discussing SEO projects. SEO is an inexact science. SEO’s do their best to understand the state of their industry in the present, [...]

I must say I feel extremely pressured to write something profound for my first official post as a moderator here at appliedSEO.com. While I am fascinated by the technology that is SEO, I am nowhere near as techno-cognitive as John C. , I will be sure to leave the real deep dive geek speak for [...]

Most forums have a “Please Review My Site” section. One of the more common suggestions I find myself making in these reviews is “Reduce your code bloat”. Code bloat is a condition where the underlying code of a web page contains much more code than content. The idea here is if you increase the percentage [...]

Configuring a domain on a web server is a fairly easy task. It does not matter if you are on IIS, Apache or some other flavor of server software, setting up a domain is rather simple. You pick a folder where the content resides, give the domain a name and assign an IP (static or [...]

We are trying to show how people from different parts of an organization can come together to produce web sites that are well optimized for search. The best way to do this is to give real world examples of situations which have or might arise. So with this in mind, we are adding the SEO [...]