Author Archives for John Carcutt

At SES San Jose all Week


I am out in beautiful San Jose all week hiding from the Hurricane that is hitting South Florida this week. It just so happens that SES San Jose 2008 is on and I covering the event for SearchEngineJournal.com If you are at the show and want to meet, drop me a message here or direct [...]

Playing with Wordle.com


After a Twitter by Lee Odden about an interesting graphic created when you put all the AdAge Power 150 blogs in to Wordle.net. I had to go play with it some myself. I was quite impressed that when I created a Wordle image of my Del.icio.us tags it was a really nice representation of my [...]

Old-School Marketers Still Dont Get It


Thanks to a Tweet by Jennifer Laycock of SearchEngineGuide.com I just read an article titled “Ten Reasons I wont use Social Media Sites” by a guy named John Mariotti. The site editor pointed out that this was the counterpoint to an article she published previously but went on to add that she thinks this viewpoint
“… [...]

Having 2 URLs is Not Only a Crawler Issue


I recently sent an article to SearchEngineJournal.com for their Guest Poster Contest. I may be a bit bias, but I liked it and thought it was rather funny. Here is the post “14 Things You Didn’t Know About Real SEOs“. The cool thing about the SEJ Guest Poster Contest is that one of the factors [...]

Next, Page Rank will Cure Cancer


I cannot believe so many people still give so much weight to Toolbar Page Rank (TRP). Come on people catch up to the rest of us and realize that TPR is not the end all be all of Search Engine Marketing. I am blown away with how often I still see applications or marketing programs [...]

Old Software Can Hurt Your Rankings


This site is run on WordPress. I have to admit that in the past I have not been the most pro-active when it came to keeping my WordPress software up to date. As a matter of fact I am still one version behind (more about that later). How can this hurt my rankings you ask? [...]

John Carcutt

An SEO expert who has many years of experience as both an in-house SEO and as the Director of Natural Search for an Inc500 rated Search Marketing Firm. Specializing in both enterprise level Search Strategies and Corporate Social Media integration, he has been a speaker at the Search Engine Strategies conferences as well as published in WebProNews and the Search Engine Journal.