This is something affiliate marketers have known forever but is finally starting to get attention at the major marketing firms and fortune 500 companies. Having a fixed Marketing Budget is just plain short sighted. Period.
I love the example Jonathan Shapiro gives in his “Death of the marketing budget” article on iMediaConnection.com. He asks:
“What if I [...]

Let me preface this article with a quick note. I really, really want to use names and a specific example here (and I have a great one) but unfortunately doing that would reinforce the problems being created by my example on some innocent client. I do not want to contribute to the issue, just shine [...]

It be there and will be presenting on WordPress SEO. I know its a hot topic and plenty of folks have been asking a ton of  questions. Let me know if you are coming and if you have any specific topics you want me to cover, ask here and I’ll make sure they get into [...]

First, I would like to let everyone know I have taken a new position. I am now working for MediaWhiz Holdings as the new SEO Manager for their MediaWhiz Search division. MediaWhiz is the higher ranking of two Inc. 500 companies I have worked for, the first (you know who you are) topped out at [...]

It’s the Holy Grail of search marketing to be the #1 listing for your Primary Keyword or Phrase. But it’s not that simple. There are a number of ranking issues with the major search engines that make the elusive #1 position even more elusive than you might imagine. Forget SEO for a moment and think [...]

Someone recently asked me for my thoughts on SEO tools. Which ones did I use and why? I thought this would be an interesting topic for this site so here goes. SEO tools can be broken down into three basic types in my mind.

SEO Tools for Research
SEO Tools for Production
SEO Tools for Analysis

While there are [...]